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"Rate" moving European market - Ninth China textile clothing exhibition will be held in Paris
Author： Views：3684 Time：2013-08-12Ninth China Textile and Apparel Trade Fair (Paris) Paris international clothing cum Sourcing Fair (CTAF / APP Paris) (hereinafter referred to as "the Paris Exhibition") will be held 16-19 September 2013 in Paris Le Bourget exhibition center and Europe known Texworld fabric Exhibition Hall held the same period. Exhibition organized by the China Textile Industry Association, China International Trade Promotion Textile Industry Branch (CCPIT Textile), China National Garment Association and Messe Frankfurt (French) company to undertake.
It is reported that the Paris exhibition exhibition area of 1,200 square meters, an increase of 20% over the previous. From domestic exhibitors distribution area, in addition to the traditional textile Jiangsu province outside, Fujian, Anhui, Guangdong and other areas of the exhibitors registration also very active. Repeat exhibitors rate increased year by year, from last year's 40% to 50% this year. Ningbo Heng Yuan, Ming Lang, SEDUNO, Zhejiang Karl, Beijing Pan Am, Wuhu Opie, Nantong Ji'an, Murray Nantong, Hangzhou, poetry and other companies also continue to prepare grid, while some new companies such as Zhejiang Austrian Ben Ni, Qingdao Red Collar, Zhejiang Orient Light have joined this team.
Enhance the exhibitors and exhibits "landing rate"
Bernard Lim, vice president, said, slow fashion in fact never left the European market, this is from years of Chinese textile and apparel trade fair (Paris) can be seen. In successive Paris show, most European buyers welcome companies such as Ningbo Heng Yuan, Ming Lang and Beijing Pan Am Ningbo, specializes in men's workmanship, product positioning mid-range, high-grade. Wuhu Opie, Nantong Ji'an, Murray Nantong, Hangzhou poetry is also represented by the ladies grid enterprises, their strong sense of design, quality, offering a wide variety of apparel products popular with European buyers. Another part of exhibitors both OEM and independent design and development of products with higher added value of their products, to win the favor of customers in Europe. There are also a number of enterprises, such as the Long sweater industry clusters in environmental protection and sustainable development make great efforts to strengthen product testing to ensure delivery standards, improve product quality, more environmentally better products to meet the needs of the European market. From these companies' performance and exhibition site visit after the show can be seen, the European market competitive price advantage alone is not enough, we must first improve product through the market, quality and value-added services, followed by a platform makes channel Product accurate landing.
China Textile and Apparel Trade Fair (Paris) Paris international clothing cum Sourcing Fair (CTAF / APP PARIS), beginning from the founder of the exhibitors and visitors to provide a trade plus information plus sleek, integrated service platform. Paris exhibition highlighting the chain convergence advantages for international buyers to provide one-stop intensive, efficient and convenient procurement services, as well as including Chinese exhibitors, including the global textile and apparel producers to bring new business opportunities. Buyers can either come into contact with Chinese suppliers, but also have access to the rest of the region's textile and apparel from manufacturers and traders. In such an international and diversified platform competing against the competitive edge of our industry can be further demonstrated, exhibitors can get more attention from buyers. Exhibitors can also share the latest information on the global industry, looking for channel partners through the exhibition resources. In addition, companies can more quickly through the exhibition in Europe to master the new season's fashion trends, grasp the context of the evolution of European clothing apparel market. The added value of trade transactions outside sometimes more important, it is the Chinese industries and enterprises to enhance the valuable nutrients. So whether increased value-added products from the point of view or to help companies quickly and accurately landing point of the European market, the Paris exhibition is undoubtedly the most effective one platform.
Increased international exhibitors 'exposure'
Taking into account the economic environment in Europe, the organizers and Messe Frankfurt (French) companies work together, according to the demands of corporate exhibitors and European markets, demand characteristics, increased propaganda exhibition in Europe. Meanwhile, in order to help companies better access to European markets, by creating corporate image, the Paris exhibition provides businesses with a comprehensive, multi-angle publicity platform. In order to do publicity for the business, the organizers official website of the Paris home for exhibitors to provide three sizes of advertising space, hoping site browsing, to help companies get more attention. In the audience invitation email, Floor Plan, Visitor Guide also provides businesses showcase the brand and the logo placement.
In addition, all exhibitors at the end of July will receive an electronic invitation. This invitation detailing the current situation as well as the Paris Exhibition information of their respective companies. Enterprises can use this invitation to all potential customers sending and invite them to visit and negotiate. Online I-TEX procurement system will open to free enterprise. I-TEX purchasing system formally launched in 2011 as an online extension of the Paris exhibition, included a large number of viewers purchasing information, after the exhibition for exhibitors and buyers to communicate effectively provide a useful supplement.
In addition to these services, there are also information centers in Paris exhibition opened its doors for business. Each of the Paris exhibition attracts a wide range of industries from around the world, fashion media have come to report. From spring 2013 Paris Exhibition Start News Center opened on the Chinese exhibitors, exhibitors can be their own corporate promotional information on news center for media use. Organizers hope that the participating enterprises to actively participate in these promotional services, and improving the international media exposure for the corporate brand image be well publicized.
International Apparel Federation (IFM) recent report on the current status of the European clothing market conducted in-depth analysis, that the current European market as a whole pressure garment, apparel retail sales growth rate too slow. Partly because the consumer purse tightly closed, for each payment are very cautious. On the other hand, consumer buying habits have changed from the previous shift keen on fast fashion every good reason to spend money "slow fashion" concept, coupled with European consumers increasingly focused on health and safety apparel products, green sustainable development into the mainstream market orientation.
"European buyers more inclined to buy high-quality products, especially in the economic downturn, high-quality products to ensure that spending more controllable. Rather than spend a little money to buy many pieces do not wear an autumn wear clothes, it is better buy twelve, although the price expensive but sophisticated materials, classic style, not a single product obsolescence and people as in the past will not be keen on fast fashion, will be more clear about what is needed, which also That's why slow fashion gradually return reason. "China International Trade Promotion Committee branch of the textile industry Bernard Lim, vice president, said.
It is reported that the Paris exhibition exhibition area of 1,200 square meters, an increase of 20% over the previous. From domestic exhibitors distribution area, in addition to the traditional textile Jiangsu province outside, Fujian, Anhui, Guangdong and other areas of the exhibitors registration also very active. Repeat exhibitors rate increased year by year, from last year's 40% to 50% this year. Ningbo Heng Yuan, Ming Lang, SEDUNO, Zhejiang Karl, Beijing Pan Am, Wuhu Opie, Nantong Ji'an, Murray Nantong, Hangzhou, poetry and other companies also continue to prepare grid, while some new companies such as Zhejiang Austrian Ben Ni, Qingdao Red Collar, Zhejiang Orient Light have joined this team.
Enhance the exhibitors and exhibits "landing rate"
Bernard Lim, vice president, said, slow fashion in fact never left the European market, this is from years of Chinese textile and apparel trade fair (Paris) can be seen. In successive Paris show, most European buyers welcome companies such as Ningbo Heng Yuan, Ming Lang and Beijing Pan Am Ningbo, specializes in men's workmanship, product positioning mid-range, high-grade. Wuhu Opie, Nantong Ji'an, Murray Nantong, Hangzhou poetry is also represented by the ladies grid enterprises, their strong sense of design, quality, offering a wide variety of apparel products popular with European buyers. Another part of exhibitors both OEM and independent design and development of products with higher added value of their products, to win the favor of customers in Europe. There are also a number of enterprises, such as the Long sweater industry clusters in environmental protection and sustainable development make great efforts to strengthen product testing to ensure delivery standards, improve product quality, more environmentally better products to meet the needs of the European market. From these companies' performance and exhibition site visit after the show can be seen, the European market competitive price advantage alone is not enough, we must first improve product through the market, quality and value-added services, followed by a platform makes channel Product accurate landing.
China Textile and Apparel Trade Fair (Paris) Paris international clothing cum Sourcing Fair (CTAF / APP PARIS), beginning from the founder of the exhibitors and visitors to provide a trade plus information plus sleek, integrated service platform. Paris exhibition highlighting the chain convergence advantages for international buyers to provide one-stop intensive, efficient and convenient procurement services, as well as including Chinese exhibitors, including the global textile and apparel producers to bring new business opportunities. Buyers can either come into contact with Chinese suppliers, but also have access to the rest of the region's textile and apparel from manufacturers and traders. In such an international and diversified platform competing against the competitive edge of our industry can be further demonstrated, exhibitors can get more attention from buyers. Exhibitors can also share the latest information on the global industry, looking for channel partners through the exhibition resources. In addition, companies can more quickly through the exhibition in Europe to master the new season's fashion trends, grasp the context of the evolution of European clothing apparel market. The added value of trade transactions outside sometimes more important, it is the Chinese industries and enterprises to enhance the valuable nutrients. So whether increased value-added products from the point of view or to help companies quickly and accurately landing point of the European market, the Paris exhibition is undoubtedly the most effective one platform.
Increased international exhibitors 'exposure'
Taking into account the economic environment in Europe, the organizers and Messe Frankfurt (French) companies work together, according to the demands of corporate exhibitors and European markets, demand characteristics, increased propaganda exhibition in Europe. Meanwhile, in order to help companies better access to European markets, by creating corporate image, the Paris exhibition provides businesses with a comprehensive, multi-angle publicity platform. In order to do publicity for the business, the organizers official website of the Paris home for exhibitors to provide three sizes of advertising space, hoping site browsing, to help companies get more attention. In the audience invitation email, Floor Plan, Visitor Guide also provides businesses showcase the brand and the logo placement.
In addition, all exhibitors at the end of July will receive an electronic invitation. This invitation detailing the current situation as well as the Paris Exhibition information of their respective companies. Enterprises can use this invitation to all potential customers sending and invite them to visit and negotiate. Online I-TEX procurement system will open to free enterprise. I-TEX purchasing system formally launched in 2011 as an online extension of the Paris exhibition, included a large number of viewers purchasing information, after the exhibition for exhibitors and buyers to communicate effectively provide a useful supplement.
In addition to these services, there are also information centers in Paris exhibition opened its doors for business. Each of the Paris exhibition attracts a wide range of industries from around the world, fashion media have come to report. From spring 2013 Paris Exhibition Start News Center opened on the Chinese exhibitors, exhibitors can be their own corporate promotional information on news center for media use. Organizers hope that the participating enterprises to actively participate in these promotional services, and improving the international media exposure for the corporate brand image be well publicized.
International Apparel Federation (IFM) recent report on the current status of the European clothing market conducted in-depth analysis, that the current European market as a whole pressure garment, apparel retail sales growth rate too slow. Partly because the consumer purse tightly closed, for each payment are very cautious. On the other hand, consumer buying habits have changed from the previous shift keen on fast fashion every good reason to spend money "slow fashion" concept, coupled with European consumers increasingly focused on health and safety apparel products, green sustainable development into the mainstream market orientation.
"European buyers more inclined to buy high-quality products, especially in the economic downturn, high-quality products to ensure that spending more controllable. Rather than spend a little money to buy many pieces do not wear an autumn wear clothes, it is better buy twelve, although the price expensive but sophisticated materials, classic style, not a single product obsolescence and people as in the past will not be keen on fast fashion, will be more clear about what is needed, which also That's why slow fashion gradually return reason. "China International Trade Promotion Committee branch of the textile industry Bernard Lim, vice president, said.